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Internet Advertising

Promoting your Web business and digital property through paid search advertising and display advertising requires more than just deep pockets. Discover the best practices with WM’s Internet Advertising channel.

Userlytics Targeting More Relevant Demographics

The interactive testing solution used by video-based in-home marketing and advertising customer research service Userlytics just got a whole lot better for marketers, brands and businesses. Userlytics' core offering, a solution...

Display Ad Dictionary (Starter Guide)

Keeping track of jargon can be overwhelming in any industry, but this is especially true in the case of Internet advertising. Understanding the current definition of important terminology can arguably make a big difference in ad-campaign...

Super-Charged PPC Ads

Running a successful pay-per-click advertising campaign can be a challenge for online retailers. In particular, writing great PPC ads can be a real struggle. With numerous products that have various benefits and varying price points...

Saving Display: Ads Get Social at SiteScout

Banner ads never did receive much in the way of click-throughs and as such advertisers (and the publishers that support them) are on the look out for anything that might reverse the long and tedious slide of display into obscurity...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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