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Mobile ad solution provider Sponsormob has partnered with RingRevenue to offer a mobile Click-to-Call offering to advertisers in North America. Click-to-call has never really generated much interest in the pure Web world, but the ad...
Google announced this week that it will be rolling out updates (over the next few days) to ad group-level impression share metrics and revising campaign-level impression share metrics for the search and display networks. Impression...
Video ad platform LiveRail today announced the launch of a new ad serving product dubbed LiveRail For Advertisers (LFA). The platform aims to eliminate many of the complexities associated with legacy video advertising by streamlining...
Device identification technology provider BlueCava released the latest version of its platform, providing an immediate solution for companies doing business in the European Union that could potentially affected by the EU's ePrivacy...
If you thought QR Codes were just a trend, you may be wrong. A new study from mobile marketing and technology company Nellymoser reveals that from January to December 2011, QR and other mobile codes grew 617 percent in the top 100...
Encoding.com has announced that it has integrated Vid.ly into its video encoding workflow, which will further simplify the process of enabling video playback on all devices and browsers. The company also announced its Future-Proof...
The growing ubiquity of QR codes may make them appear to be a no-brainer when it comes to new advertising models to consider, but a new chart from (the aptly named) Marketing Charts shows us that to most consumers, QR codes are more...
Social Annotations Now in Google Enhanced...
Big List of Mobile Ad Networks
Online Advertising: The Rise of Pops
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