Posts tagged twitter ads RSS

Social Media's Impact on Product Choice

Businesses are always trying to garner consumer attention. Whether through T.V. advertisements or emails , the goal is the same, lure consumers into purchasing a product or service. Now though, the most effective way to advertise a...

Twitter Rebrands Its Ads API

After just a year, Twitter is announcing two big changes to its Ads API program – a new name and a new website. According to Twitter, the Ads API was originally launched to create an ecosystem of partners that could help marketers...

Target Twitter Ads with Keywords

Twitter is stepping up its ad game with its latest launch of keyword targeting in timelines. Keyword targeting allows advertisers on the micro-blogging social network to reach consumers based on the keywords in their recent tweets...

Twitter Ups Relevancy of Targeted Ads

After a significant amount of time spent testing and tweaking, Twitter has finally rolled out a new feature to all of its advertisers that may dramatically improve the relevance of targeted ads on the microblogging social network....


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