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Tips to Improve PPC Campaigns and Reduce Cost Per Click

:: By Travis Bliffen , Stellar SEO :: Pay per click advertising can be an effective method of driving traffic instantly to your website or blog. In case you are new to PPC advertising, it is a method in which you create ads, select...

Eloqua Adds Data-Driven Targeting to Lead Collection Tools

In an effort to add robust, data-driven targeting and testing capabilities to its lead data collection tools, marketing automation software company Eloqua has teamed up with the dynamic targeting and testing platform Get Smart Content...


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