Posts tagged amazon RSS

Amazon Says So Long to Flash Ads

Amazon announced that it will no longer accept Flash ads on, AAP (Amazon Advertising Platform), and various IAB standard placements across its owned/operated domains. According to the official announcement, the development...

Amazon Retools PPC Ad Offerings

Amazon will be killing off its e-commerce-friendly pay-per-click advertising program, Product Ads, which allowed businesses (specifically online retailers) to send traffic directly to their own websites. The company began notifying...

Syndicate Your Videos on Amazon Fire TV

As publishers look for new ways to communicate and engage with consumers some of the most innovative are turning to Internet streaming devices. Ooyala , a video publishing, analytics and monetization company, has announced the ability...

Dominate the Amazon Buy Box

Retail price intelligence and repricing engine Wiser has released a dynamic "Buy Box" rule for Amazon sellers, a feature that will automatically lower sellers prices to win the Buy Box - which accounts for a whopping 82 percent...

Remarketing With Amazon (and Triggit)

Amazon has selected ad technology provider Triggit (a demand side platform) to power display advertising on its own site and on third party sites. Amazon will use the data it collects during customer visitors to create pools of potential...

Are E-books the Next Market for Digital Advertisers?

With e-book sales at about $970 million this year and expected to rise significantly in 2011, many in the digital advertising industry are experimenting with ways to penetrate the market. If successful, Web marketers will have achieved...

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