Posts tagged bing RSS

Bing App Install Ads [Sneak Peak]

Bing is testing the ability for advertisers to promote applications listed in Apple’s App Store or Google Play depending on the device of the user. For those participating in the pilot program, an App install ad option in the...

Set Up Bing Ads with Greater Ease

It may not (ever) have the reach of Google Adwords, but Bing Ads has been on a roll recently introducing updates and improvements and now it is doing the same for its campaign creation workflow. The system, which essentially simplifies...

Showcase Products & Services In Bing's Structured Snippets

Bing has begun rolling out Structured Snippets for text ads. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Taking the same approach as Google, Structured Snippets in Bing Ads are not clickable, but rather are designed...

Bing Ads Intelligence Drops Two Features

Starting January 1, 2016, Bing is discontinuing the Auction Insights and Opportunities tabs within Bing Ads Intelligence (BAI). Although both features will still be accessible within the Bing Ads Web user interface (UI), they will...

Bing Unveils Marketplace Trends Website

Bing is providing new insights to advertisers with the launch of its Bing Ads Marketplace Trends Interactive website. The website provides access to interactive charts that include Bing Ads campaign trend data to help users better...

Native Ads Come to Bing

Bing is branching out from its search advertising roots, releasing a program for native advertising. Advertisers will be able to target users outside of search with Bing Native Ads, taking advantage of available intent signals - ranging...

Reach & Demographics on Bing Ad Data

If you ever wondered what type of consumer uses Bing and engages with ads on that network your chance has arrived. Bing has published an interesting data visualization for advertisers that explores both reach and demographic data from...

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Advertise Smarter by Syncing Campaigns

Marin Software has unveiled a new feature that enables advertisers to sync campaigns across various publishers without the hassle of creating and managing campaigns separately. The feature, dubbed Smart Sync, enables advertisers to...

Automated Rules for Better Bing Ads

Bing Ads recently announced the release of Automated Rules, providing advertisers the ability to schedule and automate many important campaign management operations. In it's first iteration, advertisers will be able to automate...

Did Bing Ads Bring the Holiday Cheer?

Search engine marketing software WordStream has launched a performance grader for Bing Ads advertisers . The tool allows Bing advertisers to evaluate the relative strength and weakness of their search advertising accounts across several...

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Bing Ads to Have Greater Uniformity with Google AdWords

As mobile continues to play a larger part in consumers every day routine it's important that advertisers are easily able to display their messages on mobile devices. Bing has announced two changes to their ad campaigns that will...

Ads Go Geo at Bing

Enhanced location targeting capabilities were recently introduced to Bing Ads which will help digital advertisers drive geographic-specific traffic on a PPC basis through the network. "The increase in mobile volume has made hyper...

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Bing Ads Interface Gets a New Look

According to the IAB , revenue from Interenet advertising hit an all-time high of $11.6 billion in Q1 2014. With the continued rise of spend on Internet advertising , it is no surprise that companies continue to roll out new features...

Mobile Search Spend on the Rise

More marketers are putting their money into mobile, as recent data from Covario’s Paid Search Spend Analysis for the second quarter of 2014 shows that mobile search spend has risen 98 percent over last year and 6 percent since...

Mobile Search Spend on the Rise

More marketers are putting their money into mobile, as recent data from Covario’s Paid Search Spend Analysis for the second quarter of 2014 shows that mobile search spend has risen 98 percent over last year and 6 percent since...

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