Posts tagged internet advertising RSS

Bring Content Marketing Functionality to Your Blog

When blogging first became a thing, it was primarily utilized by online content publishers and bored teenagers. It wasn’t really until years later that their usefulness as a content marketing tool really became evident. Unfortunately...

Unicorn Expands Ad Opportunities for Video Publishers

Increasing your arsenal of video advertising opportunities just got a little bit easier thanks to the new Unicorn OnceUX solution from Unicorn Media . If you’ve never heard of Unicorn Media, it’s a company that provides...

No More Gender or Age Targeting in adCenter

For marketers, targeted ads were the next logical step in the online advertising space, and this was made clear by the rapid rise they have seen over the last few years. However, for many everyday Web users, the idea that advertisers...

Is Behavioral Advertising No Longer Cool?

It looks like one of the big issues on the Web over the next few years will be user privacy; specifically, how much personal data websites and marketers are allowed to collect, and how much users are allowed to keep to themselves....

Partnership Offers Integrated Privacy and Verification Solution

Online media verification and compliance company DoubleVerify has paired up with Evidon to provide the ‘Net advertising industry with its first ever integrated privacy control and ad verification solution. Evidon, which powers...

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