Posts tagged mobile advertising RSS

Mobile-to-Mobile Retargeting Comes to Drawbridge

If you’re looking for a way to amp up your mobile advertising strategy, look no further than Drawbridge . The cross-device advertising platform has added a mobile-to-mobile retargeting solution to its Cross Device Retargeting...

Reward Based Mobile Ads Are What Work

Digital advertisers have been relatively cold over the years toward mobile advertising; at least those mobile ads which weren't targeted geographically or behaviorally. As the industry matures however, the digital ad community...

Big List of Mobile Ad Networks

Mobile advertising is big business. In fact, U.S. mobile local advertising revenues are expected to grow from $1.2 billion in 2012 to $9.1 billion in 2017 according to a recent forecast from BIA/Kelsey. This rapid growth is likely...

Get Talkative with Mobile Ads

A new innovative ad format for mobile devices is allowing consumers to have a two-way conversation with brands. This is because voice and language solutions provider Nuance Communications has unveiled Voice Ads, which leverages Nuance’s...

Google App Showcases the Best Mobile Ads

Last week at Google's Creative Sandbox even, the AdWords team officially unveiled its new Mobile Ads Showcase App . This application is meant to put some of the best advertisements that Google’s mobile advertising platform...

Updated Mobile Advertising Guidelines Available for Comment

Recently, a coalition of some of the primary trade groups in the mobile and Internet marketing industries gathered together to draft an updated version of the “Mobile Web Advertising Measurement Guidelines,” which was unveiled...

FTC Offers Mobile Advertising and Privacy Guidance

Mobile ads are the next big thing for the advertising industry, so did you really think that the FTC wasn’t going to get involved sooner or later? In early 2012, the group was looking into updating its online advertising guidelines...

Privacy Comes to Mobile Ads

Mobile ad network Jumptap has partnered with Evidon to fight for consumers’ rights to privacy. The partnership between the two companies brings the AdChoices icon to in-app and mobile Web advertisements that use behavioral data...

advertisement

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter