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The Most Valuable Brand Asset Is...

Reputation is the most valuable asset of today's brands (those both large and small) so it makes sense to take steps to manage it correctly. BrightLocal recently released its 2016 Local Consumer Review Survey and found a noticeable...

Get Ready for More Fake Online Reviews

Identifying – let alone actually combating – fake online reviews has been a constant source of angst for many business owners and marketers with an online presence. Now, I hate to break it to you guys, but it’s only...


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