Posts tagged wm-sociallmedia RSS

By the Numbers...Social & Search's Newest Returns

Paid search or social media? Marketers question where to spend their advertising dollars and for good reason, as they not only have to generate a return on investment from their paid media activities, but they also have to combat the...

Advertisers Sour on Facebook

A new report out from Social Media Examniner indicates that despite high levels of usage, Facebook advertisers might be starting to sour on the network (despite reports that ad exchanges are doing quite well) as a means to drive awareness...

Target Twitter Ads with Keywords

Twitter is stepping up its ad game with its latest launch of keyword targeting in timelines. Keyword targeting allows advertisers on the micro-blogging social network to reach consumers based on the keywords in their recent tweets...

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