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A new self-serving social advertising application, dubbed Social.com , is now available through the Salesforce Marketing Cloud. The app connects social ads with CRM and social data, which allows brands and agencies to power ad campaigns...
If you are a merchant who uses Foursquare to connect with your customers, you should consider running a special tomorrow in order to receive additional visibility from the location-based social network. Foursquare has dubbed April...
The world’s largest social network has launched a new self-serve advertising feature called partner categories, which enables users to better target the audiences that their advertisements reach. According to the Facebook blog...
Monitoring your advertising success on Facebook just got easier; because the world’s largest social network has made some updates to its Ad Manager. The updates allow marketers to set a goal for their ads, such as getting more...
The Federal Trade Commission Tuesday released updated guidance for mobile and other online advertisers, explaining how to make disclosures clear and conspicuous to avoid deception. The FTC’s new Dot Com Disclosures guide (PDF...
Your last few social media post on Facebook might have performed better than was actually reported. Facebook indicated, in a blog past last Friday, that coding errors misrepresented actual audience reach metrics on posts since sometime...
After a significant amount of time spent testing and tweaking, Twitter has finally rolled out a new feature to all of its advertisers that may dramatically improve the relevance of targeted ads on the microblogging social network....
Social Annotations Now in Google Enhanced...
Big List of Mobile Ad Networks
Online Advertising: The Rise of Pops
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