Posts tagged rakuten RSS

Rakuten Marketing Unveils Strong Q2

It’s turning out to be a good year for Rakuten Marketing, as the company is reporting double and triple digit growth it its affiliate, display and search marketing channels for the second quarter of 2014. Highlights from the...

Popshops Comes to Rakuten

Prepare for a heavy round of consolidation in the performance marketing space. Rakuten has just announced the acquisition of PopShops, a relatively popular platform that provides online advertisers and publishers with a data analytics...

Canadians A Loyal Bunch, and Other Insights on Global Affiliate Marketing

Working online means running a business that has the potential to go global right from the get-go, which means keeping an eye on emerging trends from around the world is really important, especially for advertisers that use affiliates...

Rakuten LinkShare Tops List of Affiliate Networks

Awards season is upon us, and for the second year in a row, Rakuten LinkShare cleaned up. Each year, the media company mThink compiles its Blue Book survey of various online advertisers, publishers and agencies to rank the top 20 CPA...

Is There Value in Affiliate Marketing?

Affiliate marketing continues to be an effective practice for advertisers/merchants, but how much value is really brought by performance-based marketers (affiliates)? A recent survey from the Rakuten-Linkshare affiliate network indicates...


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