Posts tagged affiliate window RSS

How to Sell Affiliate Marketing to Your Peers

:: By Jamie Birch, JEBCommerce :: Many channels have experienced the loneliness of being left out of key strategic discussions. Whether you've been managing SEO efforts for a decade or are new to the scene optimizing mobile landing...

How Not to Be Misguided in a Network Migration

The decision to change an e-commerce platform, software provider or marketing network can be resource intensive and can result in a temporary (at best) loss of revenue. Having a migration plan in place - with built-in timelines and...

Advertising & Tracking Now Easier for Magento Merchants

The ability to track promotions across devices and across channels is imperative for today's advertisers. Affiliate Window announced the release of its new Magento Extension for Advertisers , making it easier for those using the...

How to Monetize your Blog this Holiday Season

:: By Jamie Birch, Affiliate Window :: Planning work on your blog can be challenging enough at the best of times, but when it comes to winter sale peaks such as Black Friday and Cyber Monday, often all plans and best intentions go...

10 Habits of Highly Effective Publishers

:: By Victoria Limpenny, Affiliate Window :: Affiliate networks can see as much as (and in some cases more) than 30 new publisher sign-ups on a daily basis. With so many new publishers coming into the space, there is clearly pressure...

10 Habits of Highly Effective Advertisers

:: By Matt Swan, Affiliate Window :: Affiliate marketing is based on a simple premise – publishers drive traffic to an advertiser’s site and they get rewarded if the visitor goes on to make a purchase. With a wide range...

Publishers Rejoice - Cross-Device Tracking Is Here

Just as businesses have to cater to users' evolving expectations and habits, so too do the affiliate networks that support advertisers and publishers, yet not all networks provide cross-device tracking to reward publishers for...

How to Increase Sales After the Holidays

:: By Matt Swan, Affiliate Window :: With the holiday season all but a distant memory, it is important for advertisers to continue the momentum into the New Year. By working closely with affiliate partners it is possible to further...

Moving the Performance Marketing Industry Up the Value Chain

:: By Matt Swan, Affiliate Window :: The performance marketing industry has made great strides over the past few years and has experienced a significant growth in professionalism. With a greater share of budgets being transferred from...

Panda 4.0: Good News for True Performance Marketers

Sylvia Nankivell, Traffic Acquisition Manager at Affiliate Window When we hear Google has released another algorithm update, site owners, and in particular affiliate site owners, tend to feel a sense of anxiety, and sometimes even...

The Importance of Compliance Across Performance Marketing

:: By Matt Swan, Affiliate Window :: Compliance is a function across the performance marketing channel that has become increasingly important. With a wide range of publisher promotional types typically making up an affiliate marketing...

Contextualizing Data through Business Intelligence Tools

:: By Matt Swan, Affiliate Window :: Data is one of the most valuable aspects of online marketing. Complete visibility over customer journeys and purchasing patterns are made possible due to every tangible action a consumer takes being...

Performance Marketing Results from Black Friday/Cyber Monday

:: By Matt Swan, Affiliate Window :: Previously we put forward our predictions for Black Friday and Cyber Monday. Having analyzed our data across our performance marketing network it is now possible to revisit these predictions and...

Advertising Predictions for Black Friday/Cyber Monday

By Matt Swan, Client Strategist at Affiliate Window With Christmas fast approaching, there are two days that really stand out within the online calendar – Black Friday and Cyber Monday. With Thanksgiving and Chanukah overlapping...

Tips to Improve Affiliate Program Conversion Rates

Written By: Matt Swan, Client Strategist – Affiliate Window With competition in the affiliate marketplace intensifying, it is important advertisers are optimizing their campaigns to ensure they stand out from competitors. The...

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