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The Changing Landscape of Affiliate Marketing - Prepare for 2017, Today

:: By Travis Bliffen, Stellar SEO :: Affiliate marketing isn’t what it used to be. This strategy has gone through significant changes over the past year, forcing online marketers and website owners to change the way they approach...

Adsense Policy Update Lets the Ads Flow

Google made some rather significant changes to their AdSense policy recently and most publishers are, well, pretty happy about the development. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The company is essentially...

Share User Data to Gain Incremental Revenue & Audience Insight

Companies like Facebook and Google have an immense advantage over independent publishers thanks to their impressive scale and massive data stores. It is nearly impossible for small and mid-size publishers, however, to create their...

How to Monetize your Blog this Holiday Season

:: By Jamie Birch, Affiliate Window :: Planning work on your blog can be challenging enough at the best of times, but when it comes to winter sale peaks such as Black Friday and Cyber Monday, often all plans and best intentions go...

10 Habits of Highly Effective Publishers

:: By Victoria Limpenny, Affiliate Window :: Affiliate networks can see as much as (and in some cases more) than 30 new publisher sign-ups on a daily basis. With so many new publishers coming into the space, there is clearly pressure...

10 Habits of Highly Effective Advertisers

:: By Matt Swan, Affiliate Window :: Affiliate marketing is based on a simple premise – publishers drive traffic to an advertiser’s site and they get rewarded if the visitor goes on to make a purchase. With a wide range...

The 5-Point Affiliate Program Audit

By Jamie Birch, JEBCommerce.com Reviewing and auditing your own work is a vital aspect of success that can’t be overstated. The ability to honestly and comprehensively audit performance, the performance of your area of responsibility...

How to Increase Sales After the Holidays

:: By Matt Swan, Affiliate Window :: With the holiday season all but a distant memory, it is important for advertisers to continue the momentum into the New Year. By working closely with affiliate partners it is possible to further...

Malicious Bots Account for Approximately 30 Percent of Internet Traffic

Cloud-based website security and performance service Incapsula released its annual Bot Traffic Report in mid-Dec. and if you're an advertiser, you should be really, really worried. That may be an understatement actually - you may...

Moving the Performance Marketing Industry Up the Value Chain

:: By Matt Swan, Affiliate Window :: The performance marketing industry has made great strides over the past few years and has experienced a significant growth in professionalism. With a greater share of budgets being transferred from...

Panda 4.0: Good News for True Performance Marketers

Sylvia Nankivell, Traffic Acquisition Manager at Affiliate Window When we hear Google has released another algorithm update, site owners, and in particular affiliate site owners, tend to feel a sense of anxiety, and sometimes even...

The Importance of Compliance Across Performance Marketing

:: By Matt Swan, Affiliate Window :: Compliance is a function across the performance marketing channel that has become increasingly important. With a wide range of publisher promotional types typically making up an affiliate marketing...

Merging Banner Ads and Performance Marketing

Affiliate marketing network Avantlink has launched a new Paid Placement Bidding System which will allow publishers to streamline and automate placements of display advertising and give merchants the ability to bid on and reserve placement...

Groupon Gets Hyper-Local with New Partner Program

Daily deal operator Groupon has launched a partner network that aims to help online publishers monetize their digital properties. The affiliate program, which is available now in thirty countries, will provide online publishers a suite...

Q&A: How GAN's Retirement Impacts You

Marketers were shocked in mid-April with the news that Google planned to retire the Google Affiliate Network. As they say, however, when one door closes... With that in mind, Integrate SVP of Advertiser Relations, Kyle Gale, offers...

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