Procter & Gamble is Shopping for a Mobile Agency

Posted on

  • email
  • twitter
  • facebook
  • share this

share this

advertisement

Procter & Gamble is reviewing their mobile strategy. And their current mobile agency, Brand in Hand, is not part of the process. P&G is looking for an agency that can bring a global presence to its mobile strategy. Some agencies rumored to be involved are Starcom MediaVest Group, Razorfish and Digitas. According to Ad Age, P&G spent $4 billion in U.S. advertising in 2009.

P&G often leads the way for many other businesses. So, this strategy to move globally into mobile is fairly significant and worthy of most other business' attention. It's also worth noting that the fastest growing mobile countries are those in the developing world.

 

Custom WordPress Design Themes at 99designs.com. Get the most designs for your buck when you start a design project!


Login To Comment

forget your login information?

Become a Member

Not already a part of our community? Sign up to participate in the discussion. It’s free and quick.

Sign Up

1 comment

12-01-2010 8:10 PM

Pingback from  Twitter Trackbacks for                 Procter & Gamble is Shopping for a Mobile Agency - Agency Style - Website Magazine         [websitemagazine.com]        on Topsy.com

Add to the discussion!

Popular Now at Website Magazine

There are currently no recent posts.

advertisement

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter