Posts tagged big data RSS

SMBs Taking Advantage of Analytics

Small businesses may not be taking advantage of big data, however, a new survey from Constant Contact reveals that 79 percent are using reporting and analytics to inform their business decisions. The survey shows that 73 percent of...

Retailers Top Data Priorities

Business analytics software provider Looker released some interesting insights on the top data priorities for retailers ahead of planning for the 2014 holiday season. Highlights from the poll of retailers attending Chicago's Big...

Big Data, Bigger Personalization Opportunities

Marketers recognize the importance of leveraging customer data but struggle to mine it, making big data a largely untapped opportunity for personalizing online customer segments to drive improved business performance. In fact, companies...

Ex-Mobile Exec Tired of Reports, Starts IDInteract

When IDInteract Founder, CEO and Chief Architect Matt Standish managed 1,769 applications, 25 petabytes of data and seven channels, as well as spent hundreds of millions of dollars to do so as a mobile executive at companies like AT&T...

Eight Tips for Working with Big Data

By Abigail Lefkowitz, Data Analyst at MaassMedia, LLC When describing a set of data, the word "big" doesn't just refer to size. "Big" implies that the data comes from multiple sources and is too complex overall...

The Slow Adoption of Big Data

Despite all the hype and potential, most companies are essentially stalled in the preparation phase of their big data efforts. A new study from OpTier ( Making Big Data Analytics Fast & Easy ) reveals that few enterprises are able...

Leverage Big Data Better with Automatic Segmentation

We all know that it’s difficult to manage big data, which is, by its very nature, huge and disorganized. But, as those companies that have found a way to make use of it can attest to, big data can also offer some incredibly valuable...

Key Interest Drivers in Big Data Analytics

Big data is (very) big business but what’s driving the trend? After a stellar 340 percent increase over its own Q1 sales numbers, big data analytics provider Pentaho is offering up some insights. According to Pentaho’s...

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