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IBM and Twitter Realize it Takes Two to Tango

Social media provides companies with a near endless supply of data. Companies that leverage the channel correctly can learn an immense amount of information about their customer base, like how end-users "feel" about their...

Data Analytics for Midmarket CIO’s

The demand for actionable insights from analytics data was cited as the number one priority in a recent survey of midmarket chief information officers (CIOs) by IBM ( The IBM Global CIO Study: The Essential CIO - PDF . Midsize businesses...

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