Posts tagged mobile RSS

Funding for Mobile Analytics Company Adjust

Considering spending on mobile advertisments is expected to reach $41.9 billion by 2017, it is no surprise that mobile analytics companies are receiving a bit of extra attention as well. In order for marketers and companies alike to...

Analytics Receive a Mobile-Ready Makeover

In order to not only compete and thrive in the business world it is crucial to have as much information about your company as possible. Companies rely on analytics for a variety of key metrics which help them to analyze, monitor and...

New A/B Testing Tool for Mobile Apps

A/B testing is one of the tried and true methods that companies and developers use in order to gauge consumer response to things like new products, marketing campaigns and changes to apps. Yet, in order to fully leverage the information...

Gain Mobile Site Insights with ClickTale Touch

A new solution from customer experience analytics provider ClickTale is helping businesses gain insights into the end-user experience of their mobile sites. SaaS solution ClickTale Touch allows businesses to view their mobile customers’...

Monitor App Performance with New Relic for Mobile

If you don’t want to wait for user reviews to find out how your app is performing, consider leveraging the new mobile app monitoring solution from New Relic. The application performance management and monitoring company launched...

Win the War Against Mobile Click Fraud

The rise of the mobile Web has been something of a headache for many advertisers and marketers, as it’s presented new problems with analytics and tracking that they must address, as well as re-presenting old concerns that they...

Get Analytics on the Go with Webtrends

Need analytics on the go? If the answer is yes, you might want to check out the new iPad app from Webtrends – which offers marketers insights into trending data from websites, Facebook, Twitter and YouTube. The free iPad app...

Mobile Movers and Shakers

The mobile Web and mobile applications are here to stay. For many, mobile may present the biggest and best opportunity yet to establish brand loyalty, deepen engagement and convert more users. Others, however, continue to struggle...

Fall Release for WebTrends Has Mobile Focus

As the interest in mobile and social reach fever pitch for Web business professionals, so will the demand for analytics. Webtrends, a leading Web analytics provider, has apparently listened to the needs of marketers, rolling out several...

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