Posts tagged wm-ecommerce RSS

Ask an Economist: Holiday Sales Projections for Retail

By Danielle Marceau, Sr. Economist at Prevedere It’s been a tough year for the retail industry, as a whole. Sales numbers haven’t been as encouraging as companies had hoped going into 2016, and in recent months, consumer...

Picking Up Cues & Clues: Machine Learning's Role in Customer Experience

:: By Jeff Allen, Adobe :: Big data is transforming the modern world, or so they say. Unless big data is leveraged to draw smart conclusions, however, all of this newly available information is just noise. Machine learning is helping...

Brand Loyalty Not Dead Yet

Mobile advertising and measurement firm UberMedia recently conducted a cross shopping affinity analysis and found that retail brand loyalty is apparently alive and well in the hearts of U.S. consumers this holiday season. UberMedia's...

Analyze Complex Data for Better Omnichannel Performance

RichRelevance has teamed up with search-driven analytics provider ThoughtSpot to help retailers analyze complex data and derive new value from omnichannel personalization. Through the partnership, ThoughtSpot integrates its technology...

Changes to UET at Bing Ads

Bing Ads released an update for Universal Event Tracking, the new conversion and goal tracking for Bing Ads. SUBSCRIBE to Website Magazine - 12 Issues FREE Advertisers that have not yet implemented UET will have an easier time doing...

Make Better Merchandising Decisions with Inline Analytics

MarketLive has unveiled a new analytics tool for merchants, enabling them to make data-informed merchandising decisions in real-time without leaving the MarketLive system. The tool, dubbed MarketLive Inline Analytics, offers product...

5 Secrets to Improve Conversion Rates for Online Sales

Edwin Choi, CellularOutfitter.com Those in digital retail are familiar with an ever-present problem: How can we get more sales and revenue without sacrificing efficiency? The first answer to pop up might be “generate more traffic...

Make the Most of Every Website Interaction

For many website owners, a majority of their marketing budget is applied toward attracting new traffic, with little thought about what happens once the visitor gets to the website. This was the case with Appaloosa-Store, according...

Customer Transaction Insights with Zooz

In order to gain a competitive advantage and differentiate themselves in the e-commerce market, Internet retailers must be able to take greater advantage of useful data about customer interactions - and that includes data from transactions...

Independent Retailers Double Down on Tech

Big data isn’t just for big business. Smaller retailers, according to LightSpeed’s second annual Independent Retail Technology Adoption Report, have realized that data-backed insights into customers’ buying patterns...

Visual E-Commerce Available as SaaS

Visual e-commerce merchandise management solution Smart Merchandiser has unveiled a cloud-based Software-as-a-Service (SaaS) version of its flagship product. Smart Merchandiser can be leveraged to streamline the online visual merchandising...

Springbot Delivers Demographic Data to Magento Merchants

E-commerce marketing platform Springbot has unveiled a new extension for Magento merchants to help them better understand the audience they are marketing to. The extension, dubbed FreeDemographicSnapshot , enables marketers to quickly...

SMBs Taking Advantage of Analytics

Small businesses may not be taking advantage of big data, however, a new survey from Constant Contact reveals that 79 percent are using reporting and analytics to inform their business decisions. The survey shows that 73 percent of...

Bigcommerce Gets Real (Time) with Analytics

Bigcommerce is aiming to take the guesswork out of running an online business, as the e-commerce platform has unveiled a new real-time analytics solution. The solution, dubbed Bigcommerce Analytics , provides retailers with marketing...

Square Unveils Analytics Tool

Square is bolstering its offerings for small businesses once again , as the business solutions provider has added analytics to its Register service. The new reporting and analytics tool provides sellers with data that can be leveraged...

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