Content monetization provider Skimlinks has released a new version of its in-text advertising solution.
What makes the offering unique is that it provides an automated in-text link solution that features real-time product and price comparisons (see below for an example). Blows your mind, right? In-text advertising solutions have, at least from my vantage point, been the ugly stepchild of monetization methods for publishers. This approach certainly improves the experience for usres, while providing publishers with a better opportunity to profit from their cntent.
The new version offers coverage of consumer electronics, fashion, beauty, automotive and lifestyle categories (more categories are on the way), and is available to all Skimlinks publishers.
Skimwords acquired AtmaLinks back in July of this year and has obviously been busy integrating their two technologies.
Image of Skimwords 2.0 in action: