There is a limited number of actual working days until most e-retail sites will be tested to the max.
And, with Cyber Monday just days away, CorraTech, a provider of e-commerce and multi-channel commerce solutions is providing free Launch Assurance 24/7 from Black Friday to Cyber Monday to assist e-retailers who will encounter critical Web platform issues because of the increased traffic.
“When a merchant launches a major upgrade to their site, or when they are anticipating unusually high traffic from a special promotion or a holiday, they can purchase Launch Assurance just for those days that they need it,” said Michael Harvey, CorraTech COO. “Normally, we charge $6,500 for four days of SWAT-team level support,” he continued. “This Thanksgiving, we’re providing that service to everyone of our CAMS customers free of charge.”
For non-customers, CorraTech would still like to alleviate some of the stress Internet retailers face during the Thanksgiving holiday weekend by offering these last-minute tips to to prepare their businesses for high volumes of website traffic.
- Gather your team for one more meeting: make sure everyone from all of the essential departments—shipping, customer service, Web operations, IT, marketing—are on the same page to prevent any wires from getting crossed, so to speak.
- Run one more site test: any last-minute failure should be remedied immediately. If nothing is wrong in the final test, DO NOT change anything. It’s best to keep your hands off the system at that point.
- Trust the plan you have in place: If you’ve been preparing for months like most online merchants have, you must be confident that the efforts will pay off. If you’re not, you may have a bigger problem, namely, the team you have in place.