There is a limited number of actual working days until most e-retail sites will be tested to the max.

And, with Cyber Monday just days away, CorraTech, a provider of e-commerce and multi-channel commerce solutions is providing free Launch Assurance 24/7 from Black Friday to Cyber Monday to assist e-retailers who will encounter critical Web platform issues because of the increased traffic. 

“When a merchant launches a major upgrade to their site, or when they are anticipating unusually high traffic from a special promotion or a holiday, they can purchase Launch Assurance just for those days that they need it,” said Michael Harvey, CorraTech COO. “Normally, we charge $6,500 for four days of SWAT-team level support,” he continued. “This Thanksgiving, we’re providing that service to everyone of our CAMS customers free of charge.”

For non-customers, CorraTech would still like to alleviate some of the stress Internet retailers face during the Thanksgiving holiday weekend by offering these last-minute tips to to prepare their businesses for high volumes of website traffic. 

1. Gather your team for one more meeting: make sure everyone from all of the essential departments—shipping, customer service, Web operations, IT, marketing—are on the same page to prevent any wires from getting crossed, so to speak.
    
2. Run one more site test: any last-minute failure should be remedied immediately. If nothing is wrong in the final test, DO NOT change anything. It’s best to keep your hands off the system at that point.
    
3. Trust the plan you have in place: If you’ve been preparing for months like most online merchants have, you must be confident that the efforts will pay off. If you’re not, you may have a bigger problem, namely, the team you have in place.