Posts tagged brick and mortar RSS

Fight Showrooming with TouchStore

It is not uncommon for customers to leverage their mobile devices while shopping in-stores. In doing so, they are often comparing prices online, looking for reviews or conducting more research about the item they are considering purchasing...

BaM Still Critical to Consumers

The Internet provides consumers with a great deal in the way of convenience, but there still seems to be a place for traditional brick-and-mortar. A new report from management consulting firm A.T. Jearney reveals that consumers in...

The Retailer with the Highest Showrooming Risk Is…

The momentum of mobile has made showrooming a growing threat to brick-and-mortar retailers. A new study, however, reveals that some retailers are at higher risk than others. The Aisle to Amazon study from location analytics company...


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