Posts tagged online reviews RSS

INFOGRAPHIC: The Value of Online Reviews

A new study from Trustpilot is shedding light on the value of online reviews, revealing that 79 percent of businesses believe that online reviews play an important role in influencing consumer decision making. The study, which is drawn...

Managing the New Word of Mouth

There was a point, when only big-ticket items like cars, homes or expensive electronics received pre-purchasing attention. Today, people engage in discovery before purchasing just about everything. ‘Let me search for it online'...

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