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By Scott Matthews, CEO of Webcollage Online retailers have a lot of visitors, but more than 97 percent leave without buying anything. Part of the formula to drive more conversions is to assure that what you answer most if not all of...
A strong video strategy can provide merchants with many benefits – from an increase in engagement and conversion rates to better placement within the SERPs. The biggest challenge with video, however, is creating content that...
In 2013, Web Retailers will focus on many things to achieve success - mobile design, search engine optimization, and the customer experience in general to name but a few. It's important to prioritize those digital efforts accordingly...
Retailers can start creating more engaging shopping experiences by including video content into their digital catalogs – thanks to a new partnership between Zmags and Invodo . The partnership allows brands to embed visual and...
A new Google study reveals that mobile and video are the keys to success for apparel merchants. The study found that many apparel consumers are shopping on mobile devices and using online videos as tools in their purchasing decisions...
Videos can add another dimension to almost any website – they can be informative, instructional and even fun. But to get the most out of your videos, one must analyze what types of videos are the most successful in terms of your...
Answered: 5 E-Commerce Sales Tax Questions
7 Hot Summer Marketing Strategies for Merchants
Checkout vs. Cart Abandonment
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