Posts tagged wm-ecommerce&pageindex=2 RSS

How to Lose an Online Shopper (In 10 Ways)

There's little evidence against this holiday season being one of the best for e-commerce but many indicators to support a record-setting year. During the busy shopping months (November-December) of 2015, desktop retail sales increased...

A Payment Option with Purchasing Power

At a certain point in the shopping/buying experience, regardless of how amazing and wonderful a retailers products are, consumers are going to question price and it isn't uncommon for them to avoid converting if the price is too...

Shop the Look with Google

Google has been introducing innovative ad-centric ways for consumers to find product and brands including Showcase Shopping ads and Shopping ads on image search. These offerings have been well received by advertisers and consumers...

Outside-In Analytics: The Science Behind Enhancing the Gloss of the Beauty Industry

:: Dr. Suresh Divakar, Ugam :: Millennials shop for beauty products differently than their parents. According to a recent study , today’s shoppers are more likely to be influenced by a video tutorial, blog or an online review...

Shipping API Speeds Up Growth

When it comes to user experience, most retailers want to exceed shopper expectations before, during and after the sale. Costly or slow delivery speeds, however, can put a damper on the entire customer journey. As one of the biggest...

From Online Ads to In-Store Visits

Businesses that advertise online and require offline action have been struggling over the past few years as attribution has been incredibly difficult. That's starting to change. Location intelligence solution xAd announced a partnership...

NFL Team Kicks Off Season with a New E-Commerce Site

American football fans are gearing up for a new NFL season by participating in fantasy football drafts, watching preseason games and, of course, buying new gear to sport all season long. To improve the experience that fans have with...

Fine-Tuning Holiday Campaigns with Live Data & Benchmarks

With so much of a retailer’s yearly revenue being generated during the holiday season, it can be difficult to imagine that marketing efforts during this critical period can damage the long-term viability of an e-commerce business...

The Benefits of Rewarding Customers Who Shop Socially

Time after time, data points prove that people love rewards. Whether it's being awarded a badge after they comment in a forum X amount of times or accruing points to use toward purchases, rewards work - and head-shaving company...

Now Boarding, SellerActive Retailers Jump on the Jet

Cloud-based inventory management solution and repricing solution SellerActive announced that Jet.com is its latest (and perhaps greatest) integration partner. The reason that this is such a significant development is because Jet does...

The Digital Acceleration of Auto Sales

If you have purchased a car in the last 18-24 months you will be familiar with the amount of marketing and technology that is involved on the part of buyers (researching information on the Web) and dealers (providing data to and interaction...

Make the Amazon Buy Box Yours

With the kickoff to the 2016 holiday shopping season just months away, retailers are readying themselves for their most lucrative time of the year and that is going to mean doing everything in their power to capture Amazon's Buy...

Target Sets E-Commerce Expectations By Way of Amazon

To say Target successfully moved past its epic data break is an understatement. While the high-profile hack did cost the discount retailer $252 million and compel its CEO to step down, Target is beating out major competitors as well...

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Best Days of the Week for Email Clicks and Conversions

Those in the practice of creating, analyzing, sending and optimizing emails have their work cut out for them every day as standing out in a recipient's crowded inbox proves more difficult each passing year. The benefits to engagement...

The 4 Experiences Shoppers Want

In real estate, location is everything; in retail, experience is. Since people may be willing to pay more for a better experience and more willing to share that experience across their social networks, retailers are investing in experience...

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