Posts tagged wm-socialmedia RSS

Social Media Customer Service Need Attention

Recently released data from social media management platform Sprout Social indicates that that the average retailer will receive 3,140 social messages this holiday season – 30 percent more than last year. SUBSCRIBE to Website...

Social Media and the Path to Purchase

Does social media really influence consumers on their path to purchase? A new study out from Crowdtap suggests that it does, particularly around the holidays. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Crowdtap's...

Tips for Marketing Your E-Commerce Biz

:: By Derek Miller, CopyPress :: The e-commerce economy is thriving. Every day more and more online businesses are launched, with competition only getting more difficult. While starting an e-commerce store is easy, to really dominate...

Unknown Truths About Ratings and Reviews

Theresa O’Neil, PowerReviews Shoppers have come to rely on ratings and reviews when making purchasing decisions for just about everything – from hotels and books to movies and apparel. Ratings and reviews drive more conversions...

Social Commerce Advancements that Sell

The ability to complete an order within the very apps that consumers are already using to browse and save products is a recipe for success, but it's an idea that just hasn't taken off quite yet. Currently, only 10 percent of...

Get By With a Little Help from Friends

If you're looking for an edge this holiday season, consider letting your existing buyers do the work for you. Fire Tech Camp, a tech-education provider based in the UK, for example, has a sales conversion rate of 21.43 percent...

Buyable Pins Hit the Web

E-commerce merchants have waited a long, long time (or so it feels) for Pinterest's buyable pins to come to the Web but they are finally here. Pinterest actually introduced Buyable Pins on mobile last year and even integrated them...

Is There a Future for Social Selling?

Not a week goes by without Web workers, particularly those in the social media space, hearing about some statistic which gives them hope that one day actively selling their goods and services on Facebook, Twitter, and Pinterest will...

BigCommerce Eases Multi-Channel Selling

BigCommerce is simplifying multi-channel selling with the launch of Channel Manager. Channel Manager is designed to help merchants grow sales and sell across channels. The Channel Manager menu will be available to merchants in the...

CashStar Unveils New Social Engagement Feature

Cashstar has added a new social marketing capability that help merchants reward customer loyalty. CashStar Social Engagement, which is an enhancement to the CashStar Marketing application and the CashStar Commerce prepaid commerce...

Social’s Impact on E-Commerce [Infographic]

A new infographic from application delivery platform Instart Logic is shedding light on the impact social can have on e-commerce, revealing that 4 in 10 social media users have purchased an item after sharing or "favoriting"...

4 Brand Approaches to #AprilFools

Nobody can be trusted on April Fools’ Day, not even your favorite brand. With everyone from Google to Hulu getting in on the fun, many business professionals are left wondering how they can celebrate the holiday with their brand...

A Strong Start for Instagram Ads

Brand Networks, a provider of native social advertising and content marketing, released findings of a study that tracked a variety of metrics related to spend and performance throughout the second half of the year on Instagram and...

Pinterest Helps Shoppers Save

Pinterest is helping shoppers save money this holiday season with a new price alert feature. With the feature, Pinterest notifies shoppers when the price of a buyable Pin that they have saved drops. The notification is sent in the...

Last-Minute Social Strategies for the Holidays

The busiest shopping season of the year is quickly coming to a close, which means that retailers must step up their social game to reach last-minute holiday shoppers. Social is a great channel for marketing sales at the end of the...

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