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3 Quick Best Practices for Asking for Reviews Via Email

Getting the first review of your product is crucial to not only getting more but also in proving credibility, especially for retailers selling new or unknown products. Every incremental review adds value, notes PowerReviews SVP of...

Two Benefits of Upgrading to a Cloud-Based Commerce System for Retailers

:: By David Bowen, Episerver :: U.S. online sales grew by 15 percent in 2015 , and this trend is only likely to continue as shoppers place greater value on the convenience and ease of ordering online. But to stand out in an e-commerce...

Clean Out the Clutter: A Summer Refresh for Online Reviews

:: By Sara Spivey, Bazaarvoice :: Spring and summer are usually the best time to clean, refresh, and rejuvenate our homes, offices and daily routines, so why not our websites and digital content as well? Retailers and e-commerce sites...

The Science of Selling: Key Trends and Tactics to Boost Online Sales

:: By Richard Stevenson, ePages.com :: With online revenues surging, let’s highlight the main drivers that every SMB retailer can leverage to ensure they win online. While e-commerce sales revenues are growing, it is also clear...

Replatforming to Future Proof Your Website

:: By Cat Millar, Qubit :: Why do companies, and more specifically retailers, replatform? There are some very good reasons why many retailers are jumping on the replatforming “bandwagon.” Retailers today face an escalating...

Digital Retail Showcase: 11 Companies to Know

Industry tradeshows are important for many reasons – not only are professionals able to network and learn about the latest trends impacting their industry, but companies are also able to share product announcements and drive...

Amazon’s 3 Areas of Weakness Retailers can Capitalize on

:: By Mike Lapchick, Shotfarm :: Over the past decade, the world of retail has been turned upside down. Companies like Walmart and Costco have streamlined cost structures and supply chain efficiency, and purely Internet retailers like...

9 'Gotchas' that Can Torpedo an E-Commerce Replatforming Project

By Thom O’Leary, FIXER Group Consulting You have a plan to replatform your e-commerce system, and you should give yourself a pat on the back… it’s actually a good plan. You did your research and weighed your options...

Geek Out Over Multi-Billion Dollar Marketo & Demandware Acquisitions

Techies love billion-dollar deals, and this week they were treated to not one but two huge acquisitions to analyze and envy involving separate deals for Marketo (acquired for $1.79 billion ) and Demandware (bought for $2.8 billion...

SuiteWorld Speaks: Tips & Tech for Creating an Amazon-Like Experience

It’s inventible that in a room full of retailers, the conversation will ultimately turn to Amazon and its market hold; predictably, this was the case in many sessions at NetSuite’s annual conference held in San Jose this...

Best Practices for Capturing Reviews from Gift Givers

:: By Matt Parsons, PowerReviews :: When it comes to making a well-informed and confident purchase decision, consumers look to ratings and reviews as the most authentic voice about a product. In fact, almost all (95 percent of shoppers...

Using Mobile Loyalty to Woo Millennials

:: By Danielle Brown, Points :: In May 2015, millennials surpassed Gen Xers and baby boomers as the largest generation in the U.S. labor force. As marketers seek to engage the purchasing power of this expanding consumer segment, loyalty...

How to Improve your E-Commerce Conversion Rate: Optimize Your Homepage for Product Discovery

:: By Peter Messmer, AddShoppers :: A retailer’s homepage is one of the most important pages on their site, and for this reason it has to shine. No one reaches for the white crayon in the box because it’s pretty much useless...

Demystifying Landing Pages

Ask three people what a “landing page” is, and you’ll probably get three different answers. One might say it’s the homepage of a website. Another might describe it as a top navigation item in a website menu...

5 Benefits Replatforming Should Offer Your E-Commerce Site

:: By Darren Hill, WebLinc :: E-commerce will continue growing quickly over the next three years, capturing 12.4 percent of the multi-trillion dollar retail market by 2019. To keep up with the demands of this fast-growing market, 15...

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