E-Commerce Express

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Holiday Prep: Performance Monitoring Extension for Magento Retailers

In e-commerce, website performance is everything. Not only will 57 percent of consumers abandon a website after waiting 3 seconds, but 80 percent of them will also never return. This holiday season, it's imperative that retailers...

XpressBuy Partners Up

In-context commerce platform XpressBuy has unveiled integrations with four top e-commerce platforms, including Demandware, IBM WebSphere Commerce, Shopify and Magento. XpressBuy is a commerce platform for marketers that powers “buy”...

Marketplace-Only Sellers: Quickly Launch a Web Store

Selling on multiple online marketplaces is challenging and complex, but many retailers rely on the product visibility from those channels to make a living. In fact, 63 percent of sellers only sell on marketplaces. While the majority...

Magento Gives Biz Shoppers a Consumer Experience

Business shoppers are increasingly seeking out a commerce-like experience when buying products and services for their businesses. In fact, business buyers are willing to pay up to 30 percent more for a product or service that offers...

The Future of Video at Adobe is Shoppable

Video is evolving; where consumers were once only able to view, now they can interact. In the realm of e-commerce, that's a genuine game changer. There are several solutions on the market for what's being called "shoppable...

New Bidding Techniques for Google Shopping

A new suite of bidding strategies/techniques for Google Shopping Campaigns has been released, providing e-commerce advertisers some useful additional options as the holiday season approaches. The bidding strategies, which follow last...

Amazon Retools PPC Ad Offerings

Amazon will be killing off its e-commerce-friendly pay-per-click advertising program, Product Ads, which allowed businesses (specifically online retailers) to send traffic directly to their own websites. The company began notifying...

Bigcommerce Unveils Automated Product Ads for Social

Bigcommerce has unveiled a new advertising platform designed to help retailers increase sales, awareness and brand loyalty through major social networks. The Bigcommerce advertising platform is built in partnership with Boostable,...

Top International Retailers Have a Few Things in Common

Free shipping - whether it's always free, requires a minimum purchase or is part of a membership program like Amazon Prime - is one of the ideal ways to boost conversions, as free shipping is a benefit that many online shoppers...

More Evidence That Content is King

When it comes to getting the attention of today's consumers across the Web, content seems to be the way to go - at least according to content marketing technology specialists Zmags , which recently revealed the results of its State...

A Growing Focus on Customer Loyalty

A new report from Boston Retail Partners (BRP) reveals that loyalty programs are a top priority for 46 percent of retailers. The “ Loyalty Programs – Rewarding the Customer Experience ” report found that more retailers...

Transactional Email and the Branded Digital Conversation

Email marketing software Campaign Monitor has announced a new transactional email service for its clients and it hopes to simplify the often cumbersome technical challenges with such messaging. Welcome emails, password resets, order...

Classic Companies Can't Rest on their Commerce Laurels

Digital natives don't have high expectations of how a 75-year-old person should be able to develop or leverage technology (although there are many highly tech-savvy seniors, of course), but when it's a 75-year-old brand, that's...

Personalizing Every Retail Interaction

Knowing a consumer across channels and devices is increasingly important as shoppers follow a non-linear path to purchase. To understand just how many channels play a role in purchases, retailers should check out Google's interactive...

Data Feed Enhancements for Google Merchant Center

Accurately showcasing current availability, price and promotions of products is a crucial part of successfully selling online, but small and large retailers alike struggle with the time it takes to update this information across the...

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