E-Commerce Express

Stay up to date on the important trends in Internet retail. Discover recent digital developments and practical expert guidance in the Website Magazine E-Commerce Express weblog.

eBay and The Rise of AI & the Data Machines

Ebay has reportedly purchased visual search technology provider Corrigon in a continued effort to improve the quality and organization of its product data and ultimately help make it easier for consumers to find they products they...

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Holiday Email Marketing: Listen. Learn. Win.

: By Bonnie Malone, Return Path :: Planning for holiday email campaigns can be particularly tough on retail marketers due to the additional pressure from the business to drive more traffic and revenue than the year before. For most...

Shaping the Future of Commerce for Large Merchants

Shopify, a well known cloud-based commerce platform for the SMB set, announced it has acquired product design and development consultancy Boltmade. SUBSCRIBE to Website Magazine & Accelerate 'Net Success What does a commerce...

Aptos Expedites European Presence

When selling internationally , retailers must consider the various expectations that each market has of the experiences they receive - the same is true of the e-commerce vendors themselves who must market themselves in a way that makes...

When Push Comes to Pull: Striking the Right Balance in Marketing Strategies

:: By Peggy Chen, SDL :: Today’s digital marketers approach content-saturated consumers using push and pull marketing approaches. Using the push approach, brands send content and products directly to the consumer, like when a...

Two Online Retail Sales Strategies that Work: VIP Loyalty Programs and Social Proof

:: By Cat Millar, Qubit :: Retailers employ a variety of strategies throughout the year to boost sales; however, with the vast number of shoppers browsing for the perfect gifts online on Black Friday -- 103 million Americans shopped...

42-Year-Old Credit Card Law Hurting Online Retailers

Four-hundred pound hackers sitting on their beds aren't the only cyber-risks that online enterprises have today. Outdated cyberlaws, according to Chargebacks911, are hurting consumers and ripping off businesses. The Fair Credit...

Text-Based Reviews No Longer Enough

Website owners are familiar with the role that reviews play in buyers' (B2C and B2B) purchasing decisions, but some may not be prioritizing visual user-generated content (UGC) in the same way. New data from PowerReviews indicates...

Can Retailers Conquer Commerce with a Mobile App?

E-commerce solution 3dcart has partnered with mobile app creation platform AppNotch . SUBSCRIBE to Website Magazine & Accelerate 'Net Success The partnership will enable Internet retailers using the 3dcart platform to use AppNotch's...

Avalara Brings Tax Automation to Brazil

Cloud-based tax compliance automation solution Avalara announced it will be expanding its operations in Brazil. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The expansion makes a great deal of sense for Avalara as...

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Salesforce Reveals Commerce Cloud (Already)

Over the next decade, 86 percent of retailers plan to implement a unified commerce platform, and Salesforce, which picked up cloud commerce platform Demandware this past summer, wants to be a contender in those buying decisions - sooner...

Will You Join #FreeShippingDay?

Shipping costs and speed are typically a deciding factor in whether a shopper completes their online checkout - particularly during the holiday season when they are budgeting for both time and money. There is, however, a "holiday"...

Using Transaction-Based Insights to Improve Ad Effectiveness

Visa and Oracle are teaming up for a new suite of products designed to help merchants understand if their advertising efforts are actually influencing consumer purchases online and in-stores. Leveraging digital advertising and cross...

On the Importance of Site Search

Just how important is site search to the omnichannel commerce experience? In a word, very. Omnichannel personalization solution RichRelevance has released some rather interesting research which explores how U.S. consumers search for...

Social Commerce Advancements that Sell

The ability to complete an order within the very apps that consumers are already using to browse and save products is a recipe for success, but it's an idea that just hasn't taken off quite yet. Currently, only 10 percent of...

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