E-Commerce Express : demandware

Brooks Brothers Personalizes Shopping Experience

'Net Features : wm-ecommerce — Fri, 15 Mar 2013 16:43:00 GMT

In 1818, Brooks Brothers became the first ready-to-wear fashion emporium in America with the opening of its initial store. Nearly 200 years later, the iconic retailer continues to transform its business to meet the changing needs of consumers across channels...(read more)

Ecommerce International FiftyOne LINKs with Demandware

'Net Features : wm-ecommerce — Tue, 26 Feb 2013 17:30:00 GMT

Expanding an e-commerce presence to serve additional countries is complicated for Internet retailers. For some U.S. merchants however, it's getting much easier. FiftyOne Global Ecommerce announced this week that it has become a Demandware LINK Technology...(read more)

Roll Out the Red Carpet for Digital Divas

'Net Features : wm-ecommerce — Fri, 11 Jan 2013 16:30:00 GMT

Digital divas are a small group of consumers with significant purchasing power - both online and in-person. That's according to the University of Arizona and Demandware 's results from a recent survey of 7,000 consumers across the U.S., U.K.,...(read more)

Lancôme Makes Over Mobile Presence

'Net Features : wm-ecommerce — Wed, 09 Jan 2013 16:45:00 GMT

Today’s on-the-go consumers want to connect with brands across all devices. This dramatic shift in the shopping experience led Lancôme , an international luxury beauty brand, to use SapientNitro , an agency with a strong portfolio in mobile...(read more)

The Hidden Costs of E-Commerce Platforms

'Net Features : wm-ecommerce — Mon, 26 Nov 2012 21:30:00 GMT

An online store can only be as successful as the e-commerce platform that is running it, which is why it is vital for merchants to map out their business’s needs, goals and budget before they make a commitment to a solution. But despite this preparation...(read more)

Finish Line Commits to Omnichannel Race

'Net Features : wm-ecommerce — Wed, 21 Nov 2012 18:30:00 GMT

With more than 640 stores across 47 states and an online presence to match, Finish Line is not only one of the largest mall-based specialty retailers in the United States, but also one of the most aggressive in terms of its omnichannel growth initiatives...(read more)

Social Plugins Keep Consumers Connected to Brands

'Net Features : wm-ecommerce — Tue, 16 Oct 2012 16:05:00 GMT

For merchants, keeping consumers connected to their brand on the ’Net is a top priority, which is why e-commerce solutions provider Demandware has launched some new social plugins that aim to make this a much easier task. The new social plugins...(read more)

The Seamless Retail Shopping Experience

'Net Features : wm-ecommerce — Mon, 10 Sep 2012 20:36:00 GMT

Powerhouse commerce platform Demandware launched a few new enhancements to its Multichannel Commerce Solution that are definitely worth a look – particularly if you’re paying attention to the variety of new devices on the market and recognize...(read more)

Demandware Chosen to Power Decker Sites

Allison Howen — Tue, 31 Jan 2012 20:35:00 GMT

Global footwear manufacturer Deckers Outdoor Corporation has announced that Demandware Commerce will be powering the online storefronts of its global brands, including UGG Australia, Teva, Sanuk, Ahnu and Tsubo.

Demandware was Deckers’ chosen solution because of its advanaced business tools, which include Active Merchandising, strategic content slot strategies and sorting rules. After the switch to Demandware, Deckers recognized an increase in customer engagement and conversions on its sites, including a 14 percent increase in conversion on UGGAustralia.com in the first week.

“Deckers understands that in today’s age of the consumer, it is more important than ever to evolve to meet customer expectations,” says Jamus Driscoll, senior VP of marketing for Demandware. “By leveraging Demandware’s flexible and scalable on-demand platform, Deckers has the ability to increase agility and continuously innovate and expand its operations to stay ahead of the competition and meet consumer demands.”