E-Commerce Express : personalization

13 E-Commerce Trends for 2013

'Net Features : wm-ecommerce — Wed, 02 Jan 2013 19:05:00 GMT

By Mark Simpson, Founder and President, Maxymiser 2013 is here and it's slated to be the biggest e-commerce year in history. Consumers will demand more from the digital properties they visit and businesses will race to not only provide a streamlined...(read more)

Monetate Shows Personalization Matters

'Net Features : wm-ecommerce — Mon, 10 Dec 2012 17:30:00 GMT

What was once viewed as intrusive, if not creepy, today is a convenience and a consumer demand. This is, of course, is personalized online customer experiences. And Monetate , a technology solution that leverages real-time and historical big data, delivers...(read more)

Customers Go Wild for Customization

'Net Features : wm-ecommerce — Thu, 15 Nov 2012 17:05:00 GMT

One of the best ways for a business to gain brand advocates is by providing their customers with personalized experiences, and one way that retailers can do this is by offering product customization technology. For example, outerwear retailer Wild Things...(read more)

A perfect pair – personalization and conversion

Pete Prestipino — Wed, 02 Nov 2011 14:24:00 GMT

Ecommerce personalization provider Baynote and conversion marketing specialist TouchCommerce have teamed up to integrate their two systems.

Baynote’s intent-based personalization platform will be integrated with the TouchCommerce chat and engagement solution.

Should the two systems work in perfect harmony, ecommerce brands will be able to present website visitors with relevant content and product recommendations, and simultaneously provide automated guidance technology, or a dedicated chat support agent which can aid in the product selection process.

"This partnership allows for the seamless integration of two complementary and proven eCommerce conversion-enhancing solutions," said Steve Dille, SVP of marketing for TouchCommerce. "TouchCommerce has built a platform designed to target the right customer in the right way to lift conversion, and in Baynote we have found a partner who complements our mission."

Related reading from Website Magazine

- Baynote and Monetate Announce Partnership

- Personalization in Daily Deals & Flash Sales