E-Commerce Express : wm-email

Weather-Based Email Triggers

'Net Features : wm-ecommerce — Wed, 24 Apr 2013 15:30:00 GMT

Does the weather affect how much you sell on a given day? Well of course it does - your customers wouldn't be human if that weren't the case! When it rains, sleets, snows, hails, or is exceedingly hot, you can count on buyers staying in the dry...(read more)

Merchants Fail to Capitalize on Purchase-Related Data

'Net Features : wm-ecommerce — Wed, 17 Apr 2013 15:25:00 GMT

Site and shopper data is very valuable to merchants, so why are many not taking advantage of it? A recent Bronto Software and RSR Research report reveals that even though there’s plenty of consumer intent data produced during each stage of the buying...(read more)

Consumers Will Buy From Email

'Net Features : wm-ecommerce — Mon, 18 Mar 2013 17:30:00 GMT

Mobile email is playing an important role in the success of e-commerce retailers’ marketing initiatives and new research from email marketing service Blue Hornet, a division of Digital River, shows just how much. The 2013 Consumer Views of Email...(read more)

E-Commerce Email: Converting the Customer

'Net Features : wm-ecommerce — Mon, 28 Jan 2013 20:25:00 GMT

Cart abandonment is among the most frustrating problems that e-commerce merchants face, and unfortunately, it happens way too often. In fact, 80 percent of online shoppers have placed an item in a shopping cart and left the site without making a purchase...(read more)

E-Commerce Emails – Welcoming the Customer

'Net Features : wm-ecommerce — Mon, 21 Jan 2013 20:35:00 GMT

The World Wide Web of 2013 provides online retailers with a variety of options for reaching customers – from social networks to digital advertisements. Yet one tool tends to outperform the rest – email. In fact, a recent study from marketing...(read more)

Reviews Come to Listrak Emails

'Net Features : wm-ecommerce — Tue, 15 Jan 2013 18:30:00 GMT

Online retailers know how important product reviews are to digital shoppers, which is why Listrak has brought ratings and reviews to email. The company’s new Ratings and Reviews solution automatically incorporates a merchant’s best reviews...(read more)

Retailers Must Focus on Email This Holiday

'Net Features : wm-ecommerce — Mon, 12 Nov 2012 23:15:00 GMT

It’s going to be one of the best online shopping years in ‘Net history, and successful digital merchants and online retailers will likely need to give a great big thanks to their email marketing team when final revenue reports arrive in early...(read more)

Holiday Checklist for Web Success

'Net Features : wm-ecommerce — Fri, 19 Oct 2012 18:38:00 GMT

Santa called, and he wanted to make sure you were ready for Black Friday and Cyber Monday this year. He decided to leave an early present for Web professionals, business owners and retailers everywhere. As you may know, Santa’s a big fan of lists...(read more)

Just Do It! End Shopping Cart Abandonment With Email Today

'Net Features : wm-ecommerce — Tue, 25 Sep 2012 17:30:00 GMT

Website Magazine's upcoming feature story for December 2012 focuses on the rapid innovation occuring today in the email marketing space. Despite a historically bad repuation, significant strides have been made in the past few years in terms of useful...(read more)

Get Personal with E-commerce Emails

'Net Features : wm-ecommerce — Thu, 20 Sep 2012 14:22:00 GMT

It’s time to get personal with your customers – and merchants can do exactly that with GoECart. The e-commerce solutions provider has launched enhancements to its transactional email module. The goal is to help merchants create and send relevant...(read more)

Three Email Marketing Tips for Merchants

'Net Features : wm-ecommerce — Mon, 10 Sep 2012 19:30:00 GMT

Every Monday morning I wake up to an inbox that is exploding with emails – as I’m sure is also the case with most of you reading this article. Thankfully I have multiple email addresses, so I can avoid the problem of having to separate my...(read more)

Email Marketing for Ecommerce Merchants with Listrak 5.0

'Net Features : wm-ecommerce — Tue, 04 Sep 2012 15:55:00 GMT

Listrak is helping merchants take the guess work out of their email campaign performance with the launch of the company’s new e-commerce email marketing platform. Listrak 5.0 features actionable analytics beyond typical email marketing metrics,...(read more)