Posts tagged email marketing RSS

4 Email Marketing Myths Busted [Infographic]

The Web is full of myths. Some of these beliefs are simply outdated or were never true to begin with. Campaigner , the email marketing brand of j2 Global, Inc., enlisted their experts to identify, analyze and label common myths as...

Gmail Showing Images Automatically; Is This a Good Thing for Marketers?

Email marketers have had a long-time, tenuous, love-hate relationship with images, and as of this week, it has seemingly become even more complicated. Google has announced that Gmail users will no longer have to select "display...

Is Email Unstoppable?

Social media and search marketing still generate the most buzz among Internet professionals, but email's role in the enterprise certainly isn't abating in any sense. A new study out from The Radicati Group projects that the...

How to Dress Up Halloween Emails [Infographic]

Engaging customers through email – making them crawl back for more – is a tough, but necessary part of being an email marketer. Sometimes, however, brands don’t know their email initiatives are taking on “zombie...

Deliver RSS by Email with StreamSend

Internet professionals are always looking for ways to achieve greater results with less effort. One way to do that is to blog content into email newsletter content. But who wants to address all the design and delivery issues associated...

Real-time Connectivity Comes to JangoMail

Email marketing service Jangomail released a real-time database connectivity feature which enables senders to make sure their customer database is up to date with their email marketing lists. If you’ve ever managed an email list...

Inside the Mind of Email Unsubcribers

Email can be a tricky marketing practice. It’s not just about the focus your enterprise puts on deliverability, or the quality of the content, or how snappy your subject line is – it’s usually a combination of many...

Email Campaigns Get Collaborative at MailChimp

Email marketers understand the numerous company departments that must be involved with each and every campaign send - including business executives, sales personnel, designers and marketers. These Web professionals collaborate on content...

How do Your Email Metrics Compare?

The reason that email marketing has remained a mainstay in the digital promotion toolbox is that, besides it working really well for almost every size enterprise, it is incredibly measureable. And when you can measure it, you can manage...

Weather-Based Email Triggers

Does the weather affect how much you sell on a given day? Well of course it does - your customers wouldn't be human if that weren't the case! When it rains, sleets, snows, hails, or is exceedingly hot, you can count on buyers...

Triggered Messaging Triggers Positive Results

Triggered messaging is the newest trend in email, because a new report from Epsilon reveals that this marketing technique has seen 73 percent growth year over year. In fact, the Q4 2012 Email Trends and Benchmark report shows that...

Preview Email Campaigns for Greater Performance with Pinpointe

The inability to know how all of an email’s recipients will see the content once it’s been sent has to be one of the greatest challenges for email marketers, as they have to try to devise a newsletter design that will work...

Revenue Per Email Increases 30 Percent

Digital enterprises aren't just sending more email, they are generating more revenue from it according to Experian Marketing Services' latest email benchmark report. Experian found that revenue per email increase 8 percent...

IE Rules Web-Based Email; Are You Testing?

Research released late last month from Litmus indicates that most business and consumer users are actually accessing Web-based email through an IE browser. According to Litmus, a provider of email testing and analytics tools, Internet...

Email Segmentation for Retailers

Email segmentation is clearly one of the most powerful tactics available to marketers today. For retailers however, it's proving an absoutely essential practice - those that do, perform well, And those that avoid the practice,...

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