Posts tagged wm-designdev RSS

The Sad State of Responsive Email Use

Despite the obvious benefits, email marketers haven't adapted to consumers increased mobile usage. YesMail's Q1 Benchmarks (released in mid-May 2014) revealed that even though there is a 21 percent positive different in click...

Build Responsive Emails with Ink

Marketers cannot control what devices their emails are read on, which means that all messages need to be optimized for mobile nowadays. But despite the fact that more than 40 percent of emails are opened on mobile devices, many marketers...

Efficient Email Audience Targeting with Campaigner Elements API

The digerati (Internet professionals just like you) have big data on the brain, and as an industry, they are collectively exploring ways to act on the wealth of information available – and that’s a good thing. Email marketing...

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Deliver Responsive Emails with Zurb

Mobile has changed everything. In fact, in 2012 most Web workers were focused on projects like building applications and launching mobile-optimized websites. But going into 2013, Web workers need to focus on other mobile initiatives...

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