According to a recent Google study, nearly half of consumers (48%) feel like companies without mobile-optimized websites don’t care about their business.

Luckily, there are many options for businesses that haven’t taken the mobile plunge yet, including a new feature from Go Daddy. The popular hosting provider partnered with Dudamobile to bring mobile website building functionality to Go Daddy’s Website Builder service.

It is important to note that with this new feature, users don’t need to take any additional steps to activate their mobile site. In fact, once they publish their website with the Page Designer, the service automatically converts the standard website’s content to a mobile-optimized version. Moreover, Go Daddy clients leveraging a Deluxe or Premium plan can customize their websites even further in order to provide better usability to their mobile users.