Posts tagged wm-mobile&pageindex=2 RSS

Mobile App Ad Campaigns and the Fraud Threat

Fraud is becoming a increasingly serious and costly issue for digital advertisers - and it is impacting mobile ad traffic more than ever. In fact, it's estimated that advertisers could lose more than $6 billion globally to ad fraud...

Find Out if Your Site is Mobile-Friendly

There has been a lot of conversation about Google’s mobile-friendliness update that went into effect April 21. With the update, Google is boosting the ranking of mobile-friendly pages on mobile search results in order to help...

The Real Reasons Brands Gamify

By Velly Angelova, Zariba Games Studio In today's harshly competitive business environment, brands need to be innovative and flexible when it comes to managing and building their reputations, especially online. In a constant search...

A Game Developer’s Guide to Mobile Video Ads

:: By Chirag Leuva, Yudiz Solutions :: Being a game developer can have many perks, but when it comes to money making, it can be a struggle at times. It is also tough for a developer to decide between the Free-to-Play or Paid apps model...

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HTML5 Ad Platform Aims to Ease Creation Process for Non-Coders

With mobiles booming popularity among consumers advertisers are constantly looking for new ways to leverage mobile devices to communicate with their consumers. Sizmek , an open ad management company for multiscreen campaigns, has recently...

Zoho Unveils Line of Apple Watch Apps

Zoho is wasting no time making a presence for itself on Apple’s newest gadget, as the company has unveiled a new line of apps for the Apple Watch dubbed Zoho Business Apps. The first apps available in Zoho’s Business App...

Simplifying the Mobile App Creation Process

Mobile devices have transformed themselves from a fun accessory into an integral part of the everyday e-commerce ecosystem. As developers look to create the next hit mobile app they must look to leverage a platform that is conducive...

Drive App Downloads & Increase Mobile Search Visibility

App Indexing is helping developers drive Android app downloads. If A pp Indexing has been implemented, people searching on Google can discover indexed content from the app if they haven’t downloaded it yet. Indexed content from...

Ecwid Mobile App Eases E-Commerce Management

Ecwid has unveiled a revamped mobile app and a collaboration with iZettle to help small businesses accept card payments while on-the-go. The revamped Ecwid Mobile ap p features an iZettle chip-and-PIN card reader integration. Through...

Bing Refreshes its Mobile Homepage

Mobile has become an integral part of many brands digital efforts and as brands look to improve upon their mobile experience many are changing the way their sites look and function. As Bing continues to search for ways to siphon some...

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Invodo Transforms the Mobile Device Shopping Experience

Invodo has unveiled new “Virtual Device” technology, which aims to help wireless carriers and manufacturers improve the shopping experience for customers. Invodo’s Virtual Device lives in the cloud and can expose...

Targeting In-Store Consumers through Guest Wi-Fi

With more and more consumers using their mobile devices in-store to compare prices and search for deals on similar products, brands are searching for ways to entice these consumers to put their phones down and make a purchase. Cloud4Wi...

Start Telling Stories with Adobe Slate

Adobe is in a mobile state of mind. Not only did the tech company launch a design layout app earlier this week, but now it has also introduced a new visual storytelling app. The storytelling app for iPads, dubbed Slate , aims to make...

Tinder Swipes Left on Spam

Tinder is fighting spam on its mobile app with the help of TeleSign. Through a combination of real-time risk analysis of phone numbers attached to user accounts and SMS-based verification techniques, mobile identity company TeleSign...

Sorry iOS Apps - No Retargeting for You!

The average smartphone user has 36 apps on his or her phone, which has led Google to expand its app promotion and re-engagement offerings to help developers reach the "right" users at the "right" time - well, depending...

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