Mobile World

The Web isn’t dead but it is sharing the glory with smartphones and tablets. Discover the practices to create engaging and effective mobile experiences.

Proactive Customer Convos with Zendesk's Google Play Integration

Zendesk announced an integration with Google Play that will enable businesses to respond directly from within its platform when users submit a review on the app store. Here's how it works. When a consumer writes a review in Google...

Games is the Top Mobile App Category for Ad Impressions

A new report from Opera Mediaworks is shedding light on the mobile marketing industry, revealing that the top app category for ad impressions is the games category. The Q1 Mobile First Insights report analyzes data from the top 100...

Customer Support via Texts?

Americans prefer to text over talk ; and this trend shows no signs of slowing down, yet the vast majority of today's product and service providers are not equipped to handle customer service issues over SMS . As millennials, in...

Mobile-Friendly Tax Compliance

Automated tax compliance solution Avalara introduced its CertCapture™ Mobile Scan App this week, providing businesses with the ability to capture and submit compliance documents during the sale/purchase transaction process. SUBSCRIBE...

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Preventing Accidental Mobile Ad Clicks

It's happened to everyone with a mobile device - an accidental click. The result is not only an annoyance for users but costs advertisers money too - and that's just downright unacceptable! Google has done quite a bit over...

Perks of Virtual & Augmented Reality Apps for Business

:: By Chirag Leuva, Yudiz Solutions :: Virtual reality (VR) and augmented reality (AR) apps are unreasonably exciting if we talk about work, business or play. Both these technologies have extensive potential to modernize the current...

Using Mobile Loyalty to Woo Millennials

:: By Danielle Brown, Points :: In May 2015, millennials surpassed Gen Xers and baby boomers as the largest generation in the U.S. labor force. As marketers seek to engage the purchasing power of this expanding consumer segment, loyalty...

5 Tips for Optimizing Your Site for Mobile

:: By Keval Padia, Nimblechapps :: As soon as the Web shifted its focus from desktop to mobile devices, designers, search engine algorithms, SEO experts and digital marketers all invariably came to know the dominance of mobile on every...

Checklist for Optimizing Your Website for Mobile Users

:: By Pete Peranzo, Imaginovation :: Mobile is now the norm. The number of people relying on their mobile devices to get them through the day -- check email, browse the Internet, chat with friends, update social media and shop –...

Turn Your Smartphone into a SMB Phone System

A new mobile app is helping small businesses (SMBs) set up a business phone system. The Voxox Cloud Phone mobile app enables SMB professionals to transform their smartphone into a business phone system, complete with a dedicated business...

Key Mobile Commerce Trends to Prep For

:: By Kimber Johnson, ASPEN App Design :: One of the most profound paradigm shifts that the businesses world is facing today is the steady transition from e-commerce to mobile commerce. Mobile devices have transformed the way consumers...

How to Use Location Data for More Targeted Campaigns

:: Jeremy Anspach, PureCars :: Thanks to mobile, consumers and brands are more connected than ever before. In 2015, 68 percent of Americans owned smartphones, and 45 percent owned tablet computers. What’s more, shoppers are increasingly...

How to Build Compelling Onboarding Experiences for Apps

:: Nancy Hua, Apptimize :: In today’s overly saturated mobile app market, it’s not downloads that count, it’s retained users. Currently the average app loses 71 percent of its users within just one day of an install...

Top 10 Push Notification Platforms

:: By Chirag Leuva, Yudiz Solutions :: Developing an impressive app is one thing but engaging your audience requires even more strategizing and perhaps development time. Push notifications might be the ticket to keeping an audience...

Ecwid Unveils Native E-Commerce App Solution

Ecwid has launched a native e-commerce app solution called ShopApp. ShopApp is bundled into Ecwid’s core product and does not rely on third party extensions, enabling Ecwid merchants to offer an e-commerce app for iOS and Android...

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