Mobile World

The Web isn’t dead but it is sharing the glory with smartphones and tablets. Discover the practices to create engaging and effective mobile experiences.

5 Ways to Go Beyond Google's Mobile Minimum

:: By Larry Alton, @LarryAlton3 :: So you survived Google’s deadly “Mobilegeddon” update. You’ve run a clean test of your site’s mobile-friendliness and according to Google, every page of your site is...

The Mobile Payments Race; Stripe Unveils Relay API

Even though mobile devices now represent a majority (60 percent) of Web browsing traffic, they account for a much lower percentage of purchasing in the digital realm. There are, of course, plenty of payment processing solutions available...

From Product Image to Product Video with ZAP-EB

Ebay Sellers have a new and rather interesting tool at their disposal and it could put video front and center on the marketplace. Available for Apple iPhones, iPads and iPod touch mobile devices running iOS 7 or later, ZAP-EB is an...

Mobile Survival Guide (2015)

People certainly love their mobile devices - some, it seems, are actually addicted. According to a recent report by Yahoo-owned Flurry, nearly 280 million people worldwide can be classified as "mobile addicts," launching...

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Consumers Demand New Payment Options

A new MasterCard study is shedding light on consumers’ shopping preferences, revealing that retailers are under increasing pressure to adopt new payment technologies. The Retail Social Listening Study , conducted in partnership...

Identify Returning Visitors Across Devices

Netbiscuits is helping Web pros identify customers across devices, as the mobile software solutions provider unveiled a new cross-device identification tool. The tool, dubbed Visitor ID , can be leveraged to recognize returning Web...

Is "Native" Broken? Using In-App Messaging for Mobile Customer Service

Customer engagement (and CRM) platform Sparkcentral has launched an in-app messaging solution focusing on helping brands improve their mobile customer service. Brands using the platform are now able to provide end-users with the ability...

Get in Control: Live Streaming Simplified with Wowza Private Label

Video and audio streaming service provider Wowza Media Systems has released a private label product that will enable any enterprise (or individual) to deliver a white label custom mobile encoding solution to their own users. Wowza...

Into the Source Code of iBuildApp

The problem with existing solutions for mobile app builders, many of which have been featured here at Website Magazine, are that they don't provide much in the way of customization. That's starting to change however. iBuildApp...

Check Your Tech: Considerations to Make When Launching Apps Worldwide

:: By David Jun, AireLive :: Navigating different business practices across various cultures can be a trying task for any company expanding globally. For tech companies, this also means coping with different Internet connections from...

Global Trends in Mobile Programmatic Advertising

The combination of the mobile channel's increasing prominence and the sophistication of programmatic technology makes for an exciting period in digital advertising. The more advertisers understand what is working and what is not...

The Potential of In-App Chat for Retailers

Will this clothing item look good on me? It's something most shoppers question when considering a purchase, especially online where they cannot hold up the item, feel it and get a strong grasp of whether it will suit them or not...

Reaching the Mobile Audience throughout the Customer Journey

:: By Lynne Bolen, Infogroup :: Today’s consumers are hyper-nomadic, which is good news for retailers prepared to show up where they wander. According to Quartz, 66 percent of U.S. tablet owners are surfing the net while watching...

Full-Screen In-App Ads Get a Google Makeover

Google announced a new design for its interstitial in-app ad formats (also known as full-screen ads) for the AdMob network and the DoubleClick Ad Exchange. The new app install interstitial (seen below on the right, with the old version...

5 Reasons Why Your Website Will Never Be Successful

By Karn Jajoo, Radix There are currently more than 1 billion live websites. In the time you’ve taken to read this sentence, four new websites have been created. With the proliferation of websites it’s difficult to stand...

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