Traffic Bouncing

Posted on

  • email
  • twitter
  • facebook
  • share this

share this


An interesting post by Adam Veiner of Corante titled "Are Content Networks and Affiliate Networks Symbiotic."
 
What Veiner is engaged in is a practice called "Bouncing" or "Traffic Bouncing" - a perfectly legitimate means to generate additional revenue from a site in addition to what the site itself is producing from existing affiliate program relationships. Bouncing entails paying for visitors from a PPC network (in this case Google Adwords) to promote an affiliate program and then using strategically placed content ads in the hopes of garnering additional clicks and in turn revenue - literally bouncing visitors around until they find what they want via affiliate sites. Perfectly ethical method but one would have to question of the approach of using arguably the most expensive PPC network (Adwords) to bounce traffic. Another option may be to utilize second tier networks such as Miva, 7Search, Search123 or Enhance to drive traffic as the cost per visitor is exponentially lower which could result in an even higher return on investment if done correctly. A great post by Veiner and a viable online business approach (promoting affiliate programs through PPC and profiting from both the affiliate program and the content ads).

 
     :: Try iContact for FREE for 30 Days! Sign up now at iContact.com ::


Login To Comment


Become a Member

Not already a part of our community? Sign up to participate in the discussion. It's free and quick.

Sign Up

Be the first to comment on this article

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter