Web 2.0 is commonly understood as the "second phase of development"
when it comes to 'Net architecture and applications. The phrase most
commonly refers to a social phenomenon where websites have transitioned
from seperate information depots to computing platforms which serve web
applications to end users. Characterized by open communication, Web 2.0
features a "more organized and categorized content, with a far more
developed deeplinking web architecture" via
Wikipedia.
If that made your head spin and made you wonder if you'll ever get it
there is no need to worry - you are probably already very 2.0.
Essentially, Web 2.0 is social and is most often experienced through
tagging.
Tagging is when users, not search engineers, categorize content. The
more users that "tag" content the more relevant it is perceived by the
Web community as a whole. Sites such as
del.icio.us and
Technorati are
built on the system of tagging and more are coming on the 2.0 scene
everyday.
It is an interesting concept and we'll explore more of Web 2.0 in our upcoming issue so stay tuned!
Pete Prestipino - WSM Managing Editor
tagging | Web 2.0 | Website Services