Text SMS Marketing has announced its new Mobile Marketing services. The new
service offers businesses of all sizes and types a method of communicating their
value propositions directly to subscriber cell phones.
The concept is simple, yet powerful. A business creates and promotes an
exclusive customer “club”, such as “ABC Cell Savings”. Interested consumers are
directed to a sign up URL, where they provide their mobile number, carrier, and
basic demographics. In return, these subscribers receive promotional offers or
other information of value, as a text message on their cell phones, UNAVAILABLE
to the general public. If a promotion, the consumer can simply present their
“coupon” at the point of sale to redeem their discount.
This service can be implemented for a wide range of purposes. Restaurants can
send meal specials to their opt-in subscribers. General retail can send discount
offers on selected product(s). Medical offices can send appointment reminders.
Entertainment venues can advertise unsold tickets. Promotions can also be
time-limited, such as “Buy in the next 4 hours, and receive xx % off” (the
modern version of the old “Blue Light Special”). The concept works for any
business that desires to have more direct and immediate access to its customer