Keyword Chaser?
by Pete Prestipino
Posted on 09.20.2006
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No, a keyword chaser isn't a drink for search engine marketers (although maybe it could/should be), it's someone who stays abreast of the current buzz and builds search marketing campaigns around terms which describe that trend for the purpose of monetizing their own websites. There are a few valuable places to find the content that people are reading most often and the keywords they use to find it. In the past my preferred souce has been Yahoo Buzz, but my favorite at this very moment has to be BlogPulse, a service of Nielsen BuzzMetrics. Each and every morning I get a list of the most popular key phrases via RSS. It provides incredible insights into what Web users are actually searching for. BlogPulse also features nine other categories (NewsWire, Spotlight, Top Links, Top Blog Posts, Top News Stories, Top New Sources, Key People and BlogBites) to stay on top of what's really hot in the blogosphere and across the 'Net. You can learn more at BlogPulse.com or obtain the RSS feeds here.
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