The Local Conversation

Posted on

  • email
  • twitter
  • facebook
  • share this

share this


While it might be cool to show estimates of how the local Web market is forecasted to "meet or exceed" one hundred bajillion dollars by next year, I hate such estimates almost as much as I hate forecasting anything at all. As a website owner, a blogger or someone responsible for web success all you care about (and I know because I do too) is how to make the most of a burgeoning opportunity - nothing more, nothing less.

You can probably see the value in marketing on a local (geographic) level, especially if you're a small business catering directly to consumers. There are some online resources and services which are helping SMB's just like you take advantage of and engage in the "local conversation". While you may not end up being the end all be all of information about what's happening in your zip code, it's imperative that you at least participate on some level.

Outside.in is one such service that enables users to discover "conversations" that are happening in a neighborhood (where you live, work or want to be). The Web is amazing in that it provides a continuously updated stream of information. The challenge has been to seperate what happens on a local level from what happens on a global level. Outside.in is trying to change all that by being a "bridge between information space and real-world space." In essence, what they are trying to accomplish is letting local share their knowledge in ways that make sense to them.

Registration is free so submit a blog and a local story now and join the local conversation.
 

Technorati Tags: outside.in, blogging, local marketing, community marketing

 
     :: Try iContact for FREE for 30 Days! Sign up now at iContact.com ::


Login To Comment


Become a Member

Not already a part of our community? Sign up to participate in the discussion. It's free and quick.

Sign Up

Be the first to comment on this article

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter