Google advertisers can now see the Quality Score assigned to their individual keywords within Adwords acounts. In the past, advertisers were forced to simply guess at their keywords performance. This development should help advertisers get more from their paid campaigns at Google as it provides an extra little incentive to refine ad copy and improve those landing pages!
What's My Quality Score?To find the Quality Score of the keywords in your Google AdWords campaign, log in and navigate to the keywords in your ad group. Select the "customize columns" option and select "Show Quality Score." The page will refresh and you will able to see the score and the minimum bid for the keyword.
Hat tip to eWhisper
Tags:
google, adwords, quality score, google advertising, google quality score