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BlogCatalog Gets Social

From the " if they can do it, you can do it " file, popular blog directory BlogCatalog.com announced Monday several new free social networking features aimed at boosting members blog traffic and networking capabilities. Social networking...

Google Pay Per Action Changes Web Advertising

Add to: | Technorati | Digg | del.icio.us | Yahoo | BlinkList | Spurl | reddit | Furl | ________________________________ Google announced the release of its pay-per-action advertising pricing model which allows advertisers to pay for...

Free Advertising Credits at EcomXpo

Here's another reason to register (free) at eComXpo if you have not done so already. Many of the exhibitors routinely offer free credits for advertising through their services. This eComXpo show is no different with four ( not including...

EcomXpo Opens Today

eComXpo , the Web's largest virtual tradeshow, opened its doors this morning. Stop by and meet the folks behind the most popular print publication on Web success - Website Magazine! There are also some exciting discussions taking place...

Mobilizing Pay Per Call with Medio and Ingenio

Mobile advertising just took another step forward with the announcement of a partnership between mobile search provider Medio and pay per call provider Ingenio. Ingenio will provide pay per call capabilities on Medio's MobileNow Ad...

SkypeFind - Rate, Review and Discuss Businesses

Skype has introduced a community feature, dubbed SkypeFind where Skype users can rate, review and suggest companies to other users. So far, 4,500 businesses are listed, and they anticipate more than one million listings by year's end...

ContextWeb New CPM Pricing Model

Advertising network ContextWeb has announced a new pricing model where publishers, not advertisers, set their own CPM prices. "Advertisers and publishers both need the ability to control pricing—it is high time advertising networks...

Brand Search Dominating Profits

Jeffrey Glueck, CMO of Travelocity delivered the afternoon keynote speech at the IAB Performance Marketing Forum this week and shared some very interesting findings. Citing a Nielsen NetRatings study, Glueck says that half of all searhes...

Site of the Day: Wosbee.com

Wosbee , currently in beta, offers fully functional e-commerce solutions and online stores for small businesses - and it's free. Pages are customizable and easy to set up, providing a nice platform for retailers looking to get online...

Online Searches From Offline Media

eMarketer reports on a survey from BIGresearch and the Retail Advertising and Marketing Association (RAMA) that claims traditional marketing channels are driving online product searches. According to the survey, consumers say they...

IAB Leadership Forum: Video as Branding

Online video is becoming more mainstream and advertisers are still trying to decide how best to use the medium. The discussion over the monetization of digital video is ongoing - pre-roll, post-roll, contextual ads alongside videos...

News Sites Leading Mobile Traffic?

A study by the Pew Internet & American Life Project in December 2006 found that 34% of all adults online in the U.S. have logged on using a wireless connection. This includes laptops, cell phones, and PDAs - a 36% growth over the...

IAB Leadership Forum: Daypart

Esco Strong, senior analyst for Atlas Institute spoke about the results of a daypart study - research gathered from 20 advertisers involved with the top four genres on the Web. The data analyzed included a total of 56.8 million clicks...

IAB Leadership Forum: Lead Generation Privacy Issues

This morning's opening round of the IAB conference included a brief panel revolving around lead generation. Private information is a chief concern, not only for the user, but the lead generators themselves. The panelists, including...

Contextual Advertising with Microsoft

Microsoft Content Ads are being rolled out, much to the delight of many online advertisers and publishers. Similar to other contextual advertising programs, Microsoft Content Ads will be displayed next to relevant content, with only...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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