The Amazon Associates program is announcing the release of the Context Links Beta - a program to enables websites (bloggers, review sites, anyone with lots of archived content) to add links automatically to Amazon products with one simple string of code. If associates enable the preview functionality, site visitors will see a preview of the product relevant to the phrase Amazon selected. Clicking on the link will send site visitors to the product detail page on Amazon.com, and associates will earn referral fees just as they would with any link.

Get started by visiting Associates Central.
Numerous customization options are available including limiting the number of links on each page, which portion of the page will be linked, which products are linked, exact matching of product names, customizable window styles and various link formatting styles.

See some Context Links in action at MuppetCentral.com and ThoughtGarage.com.