Hot Banana Software, Inc. today showcased its new integration between Hot Banana Version 5.5 and email marketing software application providers, such as EmailLabs. The email marketing integration enables marketers to design and create best practices HTML email content directly in the Hot Banana Web CMS, ensuring consistent cross-channel branding throughout the Web site, landing pages and email campaigns. Marketers can export ready-to-go HTML email files from Hot Banana into their email marketing software of choice, where the campaigns can be launched and managed.

"Hot Banana is committed to providing marketers in small-to-medium enterprises with best-of-breed Web site and eMarketing capabilities to maximize their return on marketing investment," said Krista LaRiviere, general manager, Hot Banana.

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Technorati Tags: email, CMS, hotbanana, email apps, content management