The U.S. Federal Trade Commission recommended that policymakers "proceed with caution" in the net neutrality debate, urging lawmakers to neither pass or kill proposed legislation which would treat all content on the Web the same. Net neutrality regulations would require telecommunications operators to keep their networks neutral. To explain it simply, it prevents providers like AT&T, Verizon, Comcast and Qwest from speeding up or slowing down content based on its source, ownership or destination.

Why is this important to you as someone in pursuit of Web success?
When you've got a "dog in the fight" you tend to favor what's yours - and that includes content and of course advertising.

SaveTheInternet says it more diplomatically:
"Small business owners benefit from an Internet that allows them to compete directly — not one where they can't afford the price of entry. Net Neutrality ensures that innovators can start small and dream big about being the next EBay or Google without facing insurmountable hurdles. Without Net Neutrality, startups and entrepreneurs will be muscled out of the marketplace by big corporations that pay for a top spot on the Web."