BlogHer, a popular Web guide to
blogs by women will present its second annual BlogHer Business Conference on
April 3-4 in New York City.
'08 has "recruited a variety of social media mavens and online
marketing gurus to share how to build online communities and reach women
online by leveraging content, community and technological proficiency"
according to the release. The conference, sponsored by companies
including Microsoft, Intuit, Wiley and Cisco, will feature keynote
panels, break-out sessions and a free-form "Ask the Experts"
micro-consulting opportunity, all aimed at providing attendees with
experiences that are interactive and educational.
BlogHer Business '08 will also mark the release of preliminary data from
BlogHer's latest community survey, created in tandem with Compass Partners.
BlogHer and Compass posed questions to a representative sample of the U.S.
female online population and across BlogHer's network reaching more than 8
million unique visitors per month. The results illuminate the motivations,
interests and influences driving women as they flock to the blogosphere in