BlogHer Business '08 : This One's For the Ladies

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BlogHer, a popular Web guide to blogs by women will present its second annual BlogHer Business Conference on April 3-4 in New York City.

BlogHer Business '08 has "recruited a variety of social media mavens and online marketing gurus to share how to build online communities and reach women online by leveraging content, community and technological proficiency" according to the release. The conference, sponsored by companies including Microsoft, Intuit, Wiley and Cisco, will feature keynote panels, break-out sessions and a free-form "Ask the Experts" micro-consulting opportunity, all aimed at providing attendees with experiences that are interactive and educational.

BlogHer Business '08 will also mark the release of preliminary data from BlogHer's latest community survey, created in tandem with Compass Partners. BlogHer and Compass posed questions to a representative sample of the U.S. female online population and across BlogHer's network reaching more than 8 million unique visitors per month. The results illuminate the motivations, interests and influences driving women as they flock to the blogosphere in unprecedented numbers.

 

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