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Google's YouTube launched a free Web analytics tool dubbed YouTube Insight.
The solution enables video marketers (or those that upload videos) to see how
popular video content is over time. The information is even combined with a
global map to show exactly where it's popular - let's hope it's not in your
office.
YouTube Insight shows how often a video was viewed in different geographic
areas and its relative popularity to all videos in a market over a period of
time. For those looking for deeper metrics about the success of failure of their
video content, Insight users can even check out the lifecycle of their videos
(how long it takes for a video to become popular and what happens when
popularity peaks.
Users can find available metrics under the "About this Video" button under My
account > Videos, Favorites, Playlists > Manage my Videos.
